You don’t need artificial intelligence (AI) to tell you that it is one of the hottest technology trends today. Look around; it makes headlines nearly every day and is a topic of conversation at many industry events.

But is AI a new concept? No, not really. Just ask Amazon Alexa and Siri and all the other products and technologies that have been leveraging AI before the recent hype. Now that AI has become a large part of daily conversation, thanks largely to the emergence of generative AI programs like ChatGPT and Microsoft Copilot, it’s time to start learning more about it and how sales reps can leverage it in their daily interactions with customers.

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SOURCE Rochester Software Associates