By Howie Fenton, for Rochester Software Associates – In a previous blog (Software Ownership, Reducing Costs and Adding Value), we presented the idea that the most valuable software has benefits for the in-plant staff and for the customer. Unfortunately, the chart did not make a strong case. In this blog we will try to make a better case. Below is a funnel chart that is often used to represent the different stages of a process such as the sales process.
The chart combines answers from two questions from a recent In-Plant Graphics research report, “Software and Automation Trends in the In-Plant Industry,” (2018):
- “What are the Top benefits of Web to print” and
- What are the Most Beneficial Features of Web to print?”