A Conversation With Y-Soft’s Jan Baláš: Our Culture Of Innovation Drives Us Forward
Recently we sat down with Jan Baláš, Vice President of Sales, Europe, to get his view on what is driving Y Soft’s innovation. The following is Jan’s outlook on our Y Soft’s future innovations.
Where we are right now? Our business is growing, and our culture of innovation drives us forward. Let me explain.
As the recent Quocirca Print 2025 research confirmed, Managed Print Services (MPS) providers are expected to deliver strategic value to customers in areas beyond MPS. As the industry moves toward Digital Transformation, strategic value will be led more by software and services, many of which are provided by partners such as Y Soft. That is one of the reasons we invest so much in innovation and that is why I say that innovation is driving us forward.
OUR INNOVATION JOURNEY IS CORRECT
Considering that innovation is the key to success for customers and our partners, it can be a huge challenge to anticipate and meet future demands. However, I already see that the innovation journey and strategic direction we started on years ago, is correct. Consider Europe, a mature market in terms of MPS and print management. It is no longer enough to focus only on print and document capture. For example, there is a significant opportunity in 3D printing. Our goal, when we started with 3D printing in late 2014, was not to just be a manufacturer of 3D printers. We decided to bring innovations to the 3D printer itself to make 3D printing in Education more valuable than what was currently on offer. And, we wanted to offer 3D print management capabilities, which we did in 2016.