By Leah Quesada – In a world where conducting business is progressively mobile, moving at a rapid speed, and increasingly competitive, the ability to streamline businesses process is of paramount importance—especially for small to medium-sized businesses (SMBs).
SMBs are starting to move towards digitizing historically paper-intensive processes to address these operational challenges. What’s more, a large number of these companies are just starting to research and explore the market for managed print services (MPS) and the benefits of having an MPS contract. This represents an opportunity for Xerox channel partners.
There is frequently a disconnect between understanding the solutions that exist and how they can solve SMBs’ most frustrating pain points. By connecting specific product offerings to SMB needs, Xerox channel partners can capture new business and help current customers.
Drivers of digitization
An overarching theme for SMBs looking for digitization solutions is the desire to improve upon and streamline internal processes—leading to overall cost savings. A recent survey report1 looked at which factors are causing SMBs to make the move towards digitization. The survey found that cost reduction, paper storage reduction, and timesavings associated with digitizing print processes were two major factors. External, customer-facing factors, such as response time, were less of a priority.