By Howie Fenton, for Rochester Software Associates – In article one of this series, we discussed the dangers of price complaints and how estimating mistakes can come from inaccurate budgeted hourly rates (BHRs) and incorrect assumptions of standard times. How long it should take to perform a task (create an estimate, enter orders, etc.) has always been a mystery because there Is little to no comparable data. Recently however, Chris Bondy and Wesley Odell from the RIT School of Media Sciences published a report entitled Estimating Systems Research (RIT College of Imaging and Sciences, February 2017) which reported some standard times.

Before looking at the standard times it’s important to understand the respondents, because for years most of our benchmarks came from research with small printers (National Association of Quick Printers Ratio Studies). As you can see below, the study included a wide range of companies of different sizes who offered a wide variety of different services.


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Information for Dealers, Reps and Owners, Print Equipment Vendors to Understand In-plants