One of my favorite sayings is, “We shift profit to the good guy!”  That’s you! Selling OEM-equivalent toner from Media Sciences saves your customer about 40% while at the same time doubling or tripling your profit.

In my 25 years in the business, the model has basically been the same.  Xerox, HP, Canon all sell equipment at a loss and make it up on high-priced toner.  Yep, the same business model used to sell razor blades. These companies don’t make money until you have bought six to eight months’ worth of consumable products. To make matters worse, a big downside of OEM toner is skimpy profit margins for their resale partners.

Once a company’s original contract with the manufacturer is up it just makes sense to get the better deal on compatible toner.  In previous posts I’ve shared about our rigorous standards and high-tech testing lab.  You can be sure that the Media Sciences OEM-equivalent products you offer your customers will meet or exceed manufacturer standards and customer expectations.

In the New Year, talk to your customers about how they can lower their TCO while maintaining high quality standards.  They can save thousands over the life of their printer, while you enjoy more margin. This way everybody wins!