Cold calling is often the hardest part of any sales position. It can feel awkward and can actually hinder your progress if not done the right way. Salespeople who spend time researching before picking up the phone understand their prospect’s specific pain points and are often far more effective when it comes time to close the sale.
Here are 10 tips to consider before picking up the phone to call your next prospect.
- Confidence is Key – Even if you’re new to sales, confidence is important. Your prospect doesn’t know you and you only have minutes to earn their trust. Come across with confidence from the start and you’re halfway there!