What’s Attractive to Buyers, by Jeff Gau, Marco

By Jeff Gau, Marco CEO  – All businesses have value and when the timing is right, owners can find the find the right buyer. Positioning your business for sale can be as simple as calling a potential buyer that has a track record in the industry and a positive workplace culture.

But if you are like me, you also wonder what buyers are looking for and what could make your business attractive. Revenue and profits do matter.

An often-overlooked area is sales leadership. It’s common for an owner to be the sales leader within the organization.

If you plan to leave when selling your business, make sure you develop an effective sales structure for a successful transition. This includes good sales leadership and a mix of performing and emerging reps.

This is a really big deal to the buyer—don’t overlook it.


See more steps to consider.


Source Marco

Boomerang Employees: Keep the Door Open, from Jeff Gau, Marco