How to Avoid Training Customers in Vain

You’ve made the software sale, the installation is complete, now what do you need to do to make sure the customer continues to reap all the benefits of the solution?

The success of any new and ongoing software implementation in a print center depends on how well operators and administrators are trained to use the program and leverage its many features. It doesn’t do you any favors if you sell a solution that doesn’t perform as promised, particularly if the issues are related to inadequately trained operators and administrators.

When that happens, how much credibility will you have the next time you walk in the door looking to sell an upgrade or another module? That question, by the way, is rhetorical.


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SOURCE Rochester Software Associates

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