Four Common Pitfalls In Strategic Planning, By Jennie Fisher

By Jennie Fisher, GreatAmerica – Recently, I was at a Dealer meeting and Strategic Planning was a topic of conversation. One Dealer, who had been encountering some challenges within his business, explained why he decided to implement a Strategic Planning process. He shared that Strategic Planning helped his company solidify their vision, confront their obstacles, and create action plans to achieve their goals.

Their story reminded me of this article written in 2016 by Arial Harland of our PathShare HR Services team. PathShare, who has offered Strategic Planning Services for several years, understands that not all strategic planning processes are created equal, and there are still some areas that challenge even the most accomplished business. As a company, GreatAmerica has completed Strategic Planning for over 14 years, and even we’ve fallen into these traps before. Keep these pitfalls of Strategic Planning top of mind as you begin to execute your 2018 growth goals.

(Blog originally posted on the GreatAmerica Unified Commuication and IT Blog on December 06, 2016 by Arial Harland.)

Tis the season! No, not the holiday season, although that will soon be here! For business owners and leaders it’s time to reflect on the past year, examine the competitive landscape, explore possible initiatives and set goals.

A good strategic planning process will help you:


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