By Howie Fenton, for RSA – Value-based pricing helps in-plant print centers battle threats, keep costs low and bring in higher value work. Learn the steps to create value-based pricing, how to overcome the challenges and how workflow software can help automate the pricing process.
Most in-plants use a cost-plus pricing strategy. In simple terms, you calculate the cost to manufacture and mark that cost up 5-20%. This works well unless equipment utilization falls and prices increase, or a super-efficient company is trying to get the business. In either case, commodity type products will start to look uncompetitive in price.