Samsung sponsored the Carolina Wholesale exhibit at the August BTA National Conference held in Las Vegas. Samsung executive Eddie Castillio was at the show, floating around the Carolina Wholesale booth and schmoozing with dealers.
Carolina Wholesale Office Machine Company, Inc., is one of the largest office machine and supply distributors in the country and recently celebrated their 45th year in business.
Samsung partners with Carolina Wholesale in the distribution of Samsung hardware, including MFPs and printers.
Samsung, who soon will become part of HP, is still actively participating in this channel through sponsorships like this.