IRVINE, Calif. (September 13, 2017) — Toshiba America Business Solutions today announced the implementation of digital signage for the GRAMMY Museum® at L.A. LIVE, an AEG owned venue in Los Angeles. The addition of Toshiba’s innovative digital technology in the GRAMMY Museum strengthens the companies’ alliance, which extends across many high-profile AEG assets and venues throughout North America and Europe.
Toshiba’s digital signage highlights the exterior of the GRAMMY Museum while promoting the venue’s upcoming performances, exhibits and education initiatives. The recently installed Toshiba LED signage was designed to enhance the exterior of the GRAMMY Museum and increase Museum attendance, especially foot traffic from L.A. LIVE.
“We have already seen a positive impact from Toshiba’s digital signage,” said GRAMMY Museum Executive Director Scott Goldman. “Our staff has reported a steady increase in attendance for all events.”
“Our team is excited to partner with the GRAMMY Museum,” said Bill Melo, Toshiba America Business Solutions chief marketing executive. “This was a great opportunity to expand our long-standing relationship with AEG and integrate innovative products into an iconic property.”
About the GRAMMY Museum
About Toshiba America Business Solutions, Inc.
Toshiba America Business Solutions (TABS) provides multifunction printers, managed document services and digital signage for businesses of all sizes throughout the United States, Mexico, and Central and South America. The company’s award-winning e-STUDIO™ copiers and printers provide quality performance with the security businesses require.
Complementing its hardware offering is a full suite of document workflow, capture and security services including Encompass™, the company’s industry-acclaimed Managed Print Services program. Encompass enables clients to print less and optimize workflow while improving energy efficiency.
TABS comprises five divisions: the Electronic Imaging Division; the Toner Products Division; the Document Solutions Engineering Division; the International Division; and Toshiba Business Solutions.