Continuum Dunder MifflinWhen you’re running a business, you want to put yourself in the best possible position to succeed. Often times, opportunities to improve your business can go unnoticed. Not taking advantage of these opportunities can end up hurting you and possibly even running you out of business.

Running a successful company isn’t easy. It’s hard. Cue Michael Scott.

This is especially true when your core business consists of selling paper and printers to a world that is relying less and less on those products. This was exactly the case for the fine people of Dunder Mifflin Paper Company.

If you’re a fan of “The Office,” you know the many difficult business transitions that Dunder Mifflin had to go through in order to stay relevant. Eventually, the company was acquired by Sabre, an office equipment dealer who relied mostly on printer sales. Although the Sabre products and business model were more sustainable and successful than that of Dunder Mifflin Paper Company, a real opportunity to grow was left on the table. Dunder Mifflin should have offered managed IT services by outsourcing.


Keep reading here!


Michael George, CEO of Continuum, congratulates BTA on its 90th anniversary!