A What’s Happenin’ in Person Interview with VP Jennie Fisher and VP Kim Louden of GreatAmerica headquartered in Cedar Rapids IA. Watch as Industry Analysts’ Andy Slawetsky chats with Kim Continue ReadingCOVID-19 Interview with Jennie Fisher and Kim Louden from GreatAmerica
By: Kim Ward, GreatAmerica – With the looming threat of coronavirus, or COVID-19, companies and employees are being forced to make important decisions about how they will temporarily conduct business while Continue ReadingBest Practices for Managing a Remote Workforce
By: Rick Lambert for GreatAmerica – “Most LinkedIn profiles for sales professionals look more like job resumes rather than customer resumes.” I’ve been in sales for years. Since 1998, I’ve worked Continue ReadingLinkedIn To Win – Are You Using the #1 Sales Tool to Earn Business in 2020?
GreatAmerica was one of four sponsors at the first ever Epson Imaging Dealer Conference. Held at the Lowes Hotel in Santa Monica March 3 – 5, GreatAmerica was the only Continue ReadingGreatAmerica Showcases Solutions At Epson Dealer Conference
By: Denise MIller, GreatAmerica – Just like a talent scout in the music industry, you need to clearly define the type of talent you are looking for. There’s no sense for Continue ReadingHiring Rockstars: A Guide to Transforming Your Talent Pool
By: Ciarra Wagner, GreatAmerica – Selling is an art form – not in the stereotypical sense, rather in the manner in which you are able to simultaneously establish trust, offer a Continue ReadingTwo Keys to Overcoming a Financial Objection in the Sales Process
By: Denise MIller, GreatAmerica – I love rock and roll music—The Rolling Stones, Bon Jovi, and Aerosmith are just a few of my favorites. There’s something about the energy, intense rhythms Continue ReadingHow to Hire Rockstars: A Guide to Transforming Your Talent Pool in the New Decade
By: Ciarra Wagner, GreatAmerica – Picture this scenario: your customer has been enjoying their new equipment for the last six months. The IT manager gave you a call and said they’ve Continue ReadingCan I Add Equipment to an Existing Lease or Other Finance Agreement?
By: Mitch Leahy, GreatAmerica – As an Office Technology Dealer, you want to grow your business while maintaining margins, maximizing cash flow, and building and maintaining strong relationships – all while Continue ReadingThe Levels of Bundling: Are You Getting the Most Out of Your Bundled Approach?
By Chad Crawford, GreatAmerica – Opportunity is everywhere in the imaging industry. If you think about how it has evolved over the last few decades, and the resulting new product and Continue ReadingCalling All Office Technology Dealers: Could IT Be the Key to Differentiation, Business Growth & Attracting New Talent?